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18th January 2023

Blog

Helping Small Business With Their Online Presence

X's (Twitter) Decision to Charge Users
Social Media

X’s (Twitter) Decision to Charge Users: Weighing the Consequences

Introduction Recently, X (formely Twitter) has been contemplating a game-changing move: introducing a small monthly fee for all users. While this has sparked widespread debate, prominent figures like Elon Musk argue that charging users is essential to eliminate bots. In this blog post, we’ll explore the potential consequences of such a move and explore its[…]

Fake Facebook restriction message featured image
Small Business

Fake Restriction Messages on Facebook Pages

Introduction Over the past few months, numerous Facebook page owners have fallen prey to a concerning trend of receiving fake messages accusing them of violating community standards and subsequently restricting their page. These deceptive messages not only create unnecessary panic among page owners but also serve as a means to exploit them. In this blog[…]

Understanding Chat GPT featured image
Marketing

Understanding Chat GPT

Enhancing Business Communication Introduction: Effective communication lies at the core of every successful business. As technology evolves, so do business operations’ communication tools and systems. One significant technological advancement in this realm is Chat GPT (also known as chatbots or conversational AI). In this blog post, we will explore what Chat GPT is and how[…]

Social Media for Car Dealers featured image
Small Business

Social Media for Car Dealers

Drive Your Dealership Forwards Social media has become an essential part of marketing for car dealerships. With so many potential customers online, it’s important for car dealerships to have a presence on major social media platforms. If managed correctly, social media can be a great way to increase brand awareness, engage with customers, and even[…]

50 Share-Worthy Google My Business Post Ideas
Marketing

50 Share-Worthy Google My Business Post Ideas

Introduction Google My Business is a powerful tool and is used by many businesses, but it is not as widely used as it could be due to a lack of awareness and understanding of how it works. Many businesses are unaware of the benefits of using the platform or lack the technical skills to set[…]

Conducting an Effective Employee Advocacy Program featured image
Post

Conducting an Effective Employee Advocacy Program

Your employees are an essential asset An employee is an essential asset of an organisation. Their principles, beliefs and accomplishments reflect the nature of a firm. Employees play a huge role in propagating the company’s vision and mission. There can be no better advocate to advance the company’s objectives than the employees themselves. This is[…]

Cian Lynch sponsorship featured image
Marketing

Cian Lynch – Sponsorship Announcement

Finn Harps FC Player Sponsorship Social Media Manager Ireland is delighted to announce that we have signed up to become the official sponsor of Finn Harps player Cian Lynch for the 2023 League of Ireland season. Cian came through the ranks at Cabinteely FC before playing in the USL and NPSL with Lakeland Tropics, Erie[…]

Why should you support local business? Featured image.
Small Business

Why Should you Support Local Business?

6 Reasons to Support Local Business Supporting local businesses can have several benefits for both the local community and the economy as a whole: Boosts the local economy: Buying from local businesses helps keep money within the community, supporting local jobs and contributing to the local tax base. Supports local entrepreneurship: You help entrepreneurs and[…]

What is mastodon? Featured image.
Social Media

What is Mastodon?

What is Mastodon, and how can small businesses benefit from it? To celebrate the launch of our new Irish based Mastodon server mast.odon.irish we have put tgether this post exploring what is Mastodon, and where did it come from all of a sudden? Does your small business brand need to be there? Will Mastodon replace[…]

get started with bing ads
Marketing

Get Started with Bing Ads

Let’s get started with Bing Ads Navigate to the registration page Either enter your existing email address or create a new Microsoft email account. Note, if you choose to use an existing email account you will be prompted to create a Microsoft We’ve spoken at length about why you should give Bing Ads a go.[…]

Social Media Ideas for July 2022
Post

Social Media Ideas for July 2022

5 Social Media Ideas to get you Started this July It’s at this time of the month that social media managers start looking at their content calendar for the coming months. Here’s our list of social media ideas for July 2022. 1st July – Plastic Free July General – This month is a reminder to[…]

Get verified on vero
Post

How To Get Verified On Vero

**Updated 06/03/2023** Let’s get it out there; we love Vero. It’s the uncluttered interface, combined with its algorithm free of adverts, make it a joy to use. The ease of which you can get verified on Vero is also a big plus. Social media account verification shouldn’t just be for the few, but for everyone[…]

Twitter’s New Blue Tick Verification
Social Media

Twitter’s New Blue Tick Verification

Verification Updated for 2021 If you have a business account on Twitter, you may be pleased to know Twitter’s blue tick verification is back, but this time it comes with a new and improved verification process. Like the original, Twitter’s blue tick verification is intended to sort genuine Twitter accounts from fakes and imposters but[…]

Verifying ownership of your domain
How To

Verifying Ownership of Your Domain in Facebook Business Manager

Why is Verifying Ownership of Your Domain is Important Several reasons actually, the main one is related to the Facebook updates related to the release of iOS 14. Facebook Ads will now only allow up to track 8 conversion events to be configured per domain – before you configure those events, you’ll need to verify[…]

Image Copyright on Social Media
Small Business

Image Copyright on Social Media

Copyright on Social Media – What are your rights? Social media sites have become an integral part of our lives. We use them to share our thoughts, ideas, and images with one another. Unfortunately, many people forget that the images we share on social media are not always ours to do with as we please.[…]

Stay active on social media
Small Business

5 Reasons to Stay Active on Social Media

Why you Must Stay Active on Social Media Do you wonder why you never get any tangible results from your social media accounts? You know what it’s like. The platform looks great; you start using it, then weeks turn to months, and you never do anything other than post content, or post nothing at all.[…]

Why Outsourcing Your Social Media is the Right Move
Social Media

Why Outsourcing Your Social Media is the Right Move

To Outsource or not? The question of outsourcing your social media activities comes up frequently in our line of work. For 99% of small businesses outsourcing your social media activities is the right one. Ultimately, It will save you time and money and give you access to expertise and technologies your business will not have.[…]

Choosing the Right Social Channels
Small Business

Choosing the Right Social Channels for Your Business

5 Easy Steps You know your business needs to utilise social media marketing but the very idea of attempting to decide which social channel is right for your business sounds like extra work you don’t need right now. Sound familiar? Social media marketing is big business but as someone who works with small business owners[…]

Make your Business Blog a Success
Marketing

Tips to Make your Business Blog a Success

10 Top Tips to Help you Succeed Like many things, blogging is far more complex than it sounds. Writing any old blog post and creating a successful business blog are two completely different things. If you want a blog to help you secure success online, you will want your business blog to drive traffic to[…]

Off Facebook activity
Social Media

Off Facebook Activity

What is Off Facebook Activity? Facebook-owned WhatsApp recently changed it’s privacy rules (outside of Europe) around sharing data between itself and Facebook. This change has led to a massive drop in its user defecting to rivals such as Telegram and Signal. While Facebook has attempted to clarify the new rules, it has done little to stop the decline. This[…]

Shiny object syndrome
Personal Development

Shiny Object Syndrome and how to Overcome it

5 Ways to Overcome Shiny Object Syndrome There is a drastic difference between having ideas and being able to turn ideas into successful business ventures. As an entrepreneur or small business owner, you are naturally bursting with fresh ideas and boundless energy; however, channelling innovation into tangible success requires the ongoing management of shiny object[…]

Improve your social
Marketing

10 Ways to Improve Your Social in 2021

Improve Your Social Media As this year draws to a close we take a look at how you can improve your social media even more in 2021. Any business with ambitions of garnering a loyal customer base must play the social media game. Regardless of personal opinions on these communication tools, almost 90% of Millennials[…]

Social Media Ideas for December
Social Media

Social Media Ideas for December 2020

5 Social Media Ideas to get you Started this December It’s at this time of the month that social media managers start looking at their content calendar for the coming months. Here’s our list of social media ideas for December 2020 (Ignoring the obvious one, Christmas). 1st December – Human Rights Month General – This[…]

Content Calendar
Marketing

Why Your Business Needs a Content Calendar

An Essential Part of Your Toolkit You’re no doubt aware that to support your digital marketing plan, you need high-quality content. Publishing your content on the various platforms and monitoring things can sometimes feel overwhelming. That is when a social media content calendar becomes an essential tool and a crucial part of your social media[…]

Components of a Good Website
Marketing

Components of a Good Website

There’s no doubt that a good website forms the backbone of marketing activity for many businesses. It cements the connection between the customer and a range of products and services, delivering the sort of engagement that keeps users coming back again and again. Website development has been made easier over the years with intuitive interfaces[…]

Social Media Ideas for November
Social Media

Social Media Ideas for November 2020

5 Social Media Ideas to get you Started this November It’s at this time of the month that social media managers start looking at their content calendar for the coming months. Here’s our list of social media ideas for November 2020. 1st November – AviationHistory Month General – Technology has come a long way, and[…]

Imposter syndrome
Small Business

Impostor Syndrome and Small Business Owners

Running a small business takes hard work and commitment so it’s not surprising that entrepreneurs suffer a crisis of confidence now and again when things get tough. Impostor syndrome is a much deeper mental health issue, however, one that can prevent small business owners from achieving their dreams. Here we look at what it is[…]

Social Media Ideas for October
Social Media

Social Media Ideas for October 2020

5 Social Media Ideas to get you Started this October It’s at this time of the month that social media managers start looking at their scheduled content for the coming months. Here’s our list of social media ideas for October 2020. 1st October – EmotionalWellness Month General – We shouldn’t just be mindful about our[…]

My Business profile
Small Business

My Business – ST Rose Jewellery

Small Business Profile Here at Social Media Manager Ireland we are passionate about promoting small business. To help promote small business we are running a serious of posts called ‘My Business‘, and this is the first. If you’d like to promote your small business in this series all you need to do is answer 10[…]

Two Year SSL certificates ending
News

Two Year SSL Certificates End in September

A Simple Guide to What That Means If you are reading that heading and thinking – huh? Or what is SSL, and do I have it or need it? Then carry on reading. We also discussed why you need an SSL certificate on an earlier post. SSL – What exactly is it? To explain it[…]

Social Media Ideas for September 2020
Post

Social Media Ideas for September 2020

5 Social Media Ideas to get you Started this September. It’s at this time of the month that social media managers start looking at their scheduled content for the coming months. Here’s our list of social media ideas for September 2020. 5th September – National Cheese Pizza Day General – It’s another pizza holiday and[…]

Trading online voucher
News

Trading Online Vouchers

Get Support to Trade Online During these difficult times, the government of Ireland are supporting small businesses to trade online. To support small Irish businesses to enhance their online trading presence, Trading Online Vouchers to the value of €2,500 (up to a maximum of 90% of the total cost) are available to Irish Businesses until[…]

How has social media changed during covid
Social Media

Leveraging Social Media in Times of Change

COVID-19 and Social Media In light of the Covid-19 pandemic and the subsequent lockdown, businesses of all types have had a lot to challenge them in 2020. Fewer customers, more restrictive practices and less money coming through the door have all had a huge knock-on effect, especially when it comes to successful marketing. Research in[…]

Google web stories
WordPress

Google Web Stories WordPress Plugin

What is Google Web Stories? First off, the Google Web Stories WordPress plugin is free and open-source. It is a novel form of accelerated mobile pages that was explicitly designed to be consumed in small parts by users both online and offline. Google recommends that the pages on each story be a minimum of 5[…]

email marketing tools
Marketing

6 of the Best Email Marketing Tools

Transform Your Business Email Hasn’t Gone Away Email remains one of the more potent marketing tools for reaching customers, both new and old. While it’s often disregarded by new businesses in favour of social media and pay per click advertising, there’s no doubt that marketing professionals still see it as a durable option. If you[…]

Socila media ideas for August
Social Media

Social Media Ideas for August 2020

5 Social Media Ideas to get you Started this August It’s at this time of the month that social media managers start looking at their scheduled content for the coming months. Here’s our list of social media ideas for August 2020. 1st August – National Girlfriends Day General – Gather your female friends and have[…]

Social Media Ideas for July
Social Media

Social Media Ideas for July 2020

5 Social Media Ideas to get you Started this July It’s at this time of the month that social media managers start looking at their scheduled content for the coming months. Here’s our list of social media ideas for July 2020. 1st July – Plastic Free July General – This month is a reminder to[…]

TikTok for your business
Marketing

Is TikTok Right for Your Business?

TikTok, the Next big Thing? TikTok has been touted as the next big social media platform off the production line (though it’s been around for a couple of years now). It has grown in popularity in the UK with the recent Covid-19 lockdown and, with 795 million users worldwide and rising, it’s certainly worth a[…]

Working From Home
How To

Working From Home

The top 5 Distractions and how to Deal With Them Tips to Help you Cope Following the Covid-19 pandemic and lockdown, many of us are ‘out of office’ at the moment. For some, of course, this is nothing new. Thousands of people work from home each day, either full time or a few days a[…]